Posts Tagged ‘Branding’

Using Facebook To Build Your Brand

October 23rd, 2010
socialmediamarketing1 Using Facebook To Build Your Brand
Building Your Brand With Facebook Fanpage
 
Branding is one of the key marketing strategy in any online or offline business.  A brand could be your own name or website or company name. one of the most powerful ways is to create your branding using social media like facebook.
 
Here are some tips on the steps to create your own marketing webpage and your brand name using Facebook Fanpage, without setting up web hosting or domain name.
  1. Create a fanpage in facebook. Choose a page name and official name, and this Name will be your branding for your business.
     
  2. Upload a professional picture or image. Choose a picture of yourself or a images that best represent your business or services. 
     
  3. Setup your page info with website if any. otherwise, you could link to your weblog.
     
  4. This is the key part of a fanpage. Add a FBML Application into your fanpage. (FBML Application). FBML allow you to add HTML code or Facebook markup language to enhance the functionality on the page.  Name your FBML Page to reflect the brand name or product or service.
     
  5. After adding FBML application, add your HTML code. This could be your website HTML code which you could easily develop using any HTML editor. You could have a marketing page created to promote a Service or a landing page  to capture leads from your fanpage. You could add a Payment button setup to accept credit card for service or products purchase. 
    The FBML application could easily become a marketing page for your brand or products. 
    Here is an example of my eEntrepreneurs Club FanPage:
     
  6. Promote your FBML page on Facebook Ads. Here is the key, you could add new fan into your page, if they click on the LIKE button, your fan will remain in your page as long as they did not select UNLIKE. You could build thousands of FANs in one page and if you create multiple page in different niche, you can build a few thousand Fans for your business. 
     
  7. One strategy is to post update or new product announcement via the Fanpage wall.  Another way is to send a Broadcast UPDATE to all your FANs on events or promotion and this become a powerful email marketing tool using social media..  
Facebook fanpage is a powerful ways to build up branding and marketing. It became a platform for online marketing and at the same time social networking…  Beside Facebook, there are many social media which you could leverage as well, for social network as well as for branding….
 
I hope you like this, and do share with friends in Facebook or Twitter…
 
 
To Your Success
Allen Tan
Founder of eEntrepreneurs Club
Online Marketer and Personal Development Success Coach

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Posted in Affiliate Marketing, Attraction Marketing, Facebook Marketing, Internet Entrepreneur, Internet Marketing, Social Network Marketing

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Top 10 Powerful Tips To Create Your Branding

June 2nd, 2010

brand yourself Top 10 Powerful Tips To Create Your BrandingHow to Create Your Own Online Branding ?

No matter what business your are in. Branding is the key to create customer awareness and your image of the services and products that you are offering. If i will to ask you, who is your favourite celebrities or what is your favourite sport shoes, you can tell me the names or brand of the product immediately…  
 
A "Brand" is an identity of a specific products, person or services.  To achieve success in any online or networking marketing program, Brand Yourself is important to gain the trust, confident from your online visitors in buying products and services from you..
 
I'm going to share 10 powerful branding tips on How to Brand Yourself to gain maximum exposure for your online MLM or Internet marketing business.
 
1. What To Brand?
Decide what You want to brand.  Your Name or Your Website Name, etc… Build a logo or image around it. If you are promoting a Network marketing program, Your NAME should be your brand.
 
2. Build Your Blog
A Blog is the simplest way to create your branding. Build a Blog or website using YOURNAME.com.
 
3. Social Media site
Social media like Facebook or Twitter is an ideal place to advertise Your Branding. To learn more about how to build Your Brand In Social Media.
 
4. Your profiles
This apply to social media where you can Create Profiles like Your Real Name, Age, Likes/Interest, Hobbies, Education… But you could also do it on your own blog.  Your Profiles tell visitors who you really are… 
 
5. Tell Your Stories
People like to hear stories. Tell people about you. What do you do… Here is how you can start…
"…I started working on internet marketing 5 years ago when i stumble upon an amazing website that change my life…since then…."
 
6. Your Signature
How you want people to recognise who you are. A good signature will tell people your professionalism. Here is how it should looks like:
 
"To Your Unlimited Success:
Allen Tan
Personal Development Success Coach

7. Your video
Shoot a video to introduce yourself. Post them into Youtube or your Blog. A Video will create alot of different in building your brand and image. People likes to see who you are and how you looks like. Sometimes, body language or physical appearance play a part in branding. Use a good camera to shoot a High resolution video and post them on your blog.
 
8. Testimonial
People likes to follow others comment. A testimonial will help to market your brand. Have a testimonial from friends or customers whom have used your products or services. Request for a testimonial will helps in your brand marketing…
 
9. Give Away 
Create Freebies that can be given away. Your Free giveaway should have your Brand on it… One of the simplest form of Give away is an eBook or How-To Tips.
 
10. Invest on your brand
If there is money to spend on building your brand. Spend it! The investment will pay off eventually…  Investment includes Design and Build your logo, your own marketing flyers or online banners, just go ahead to do it!
 
If you are offering any services or products online, try these branding tips and share with me your success…
 
I Love to Hear Your Comment and Do Share this with your facebook or twitter friends…
 
 
To Your Branding Success,
Allen Tan
Founder of eEntrepreneurs Club
 
 
"Promotional items are a great way to build your brand and Quality Logo Products offer affordable promo products for any size business."

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Posted in Attraction Marketing, Blogging for Profit, Internet Entrepreneur, Social Network Marketing, Uncategorized

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5 Key Steps To Attraction Marketing Success

May 22nd, 2010

attractionmarketing2 150x150 5 Key Steps To Attraction Marketing SuccessWhat is Attraction Marketing ?

 
Let's Go 'Back to Basic' by understanding the Law of Attraction. The Law of Attraction refers to the ideas that thoughts influence Change and attract people into believing and liking.
 
Attraction Marketing is Really About YOU and YOUR Branding. About WHO You Are, What You Do, Your knowledge and capabilities that enable you To Share…  By personally expressing their thoughts, Ideas and experiences into their own blog, websites or videos and social networking sites, An Online Entrepreneur are able to attract like-minded individuals into the business and as a results building up list of potential business leads into their marketing funnnels. 
 
The problem is How do we apply the Law of Attraction Marketing into Your Niche business ? 
Based on my view, these are the 3 steps on How You can adopt attraction marketing strategy:
 
  1. know Your Skill and Ability
  2. Your ability to put together what You acquired into useful information
  3. How You share your acquired knowledge and skill to the community
These steps really looks simple, BUT How do you leverage on attraction marketing to build your business online. The process may look complex, to make it simple and easy, I have outline it in simple lay man terms which you should be able to follow this process.
 
Step #1 – Understand Your Passion 
Understand Your Interest and Passion, what you excel best in ? Your long term goals and visions.
 
Step #2 – Create Value 
Bring value by Sharing your knowledge which you acquired or learn On your blog, Videos, Social Media like Facebook or Twitter..etc. Tell people WHO you are, Create a Bio in the profile page with a decent Photo. Include "My Story" to tell people who you really are, Your experience and Your Qualification, Hobbies and Interests…
 
Step #3 – Acquire Leads
When People like what you have to share and your profile. They will be attracted into Your contents/Blog or video and will automatically follow up. You need to have a mechanism to capture your prospect contact details into your marketing funnel.
 
Step #4 – Follow Up
Once You got your your List of prospect in your marketing funnel. Develop a followup mechanism to consistent share information and provide value to your Prospect. As relationship is the Key to Any Online Business.
 
Step #5 – Continuous Sharing
Share News, Latest product/services and market information about your niche. Remember the 80/20 rules. 20% of Your Prospect who became Your customers will continue to be with you and give you repeat Sales. So Keep Sharing Contents and provide VALUE. 
 
These are Really the 'meat' to Attraction Marketing, and I do hope You have gain something important in this session that will empower and bring Your business to the next level of success. 
 
Share This Post with Your Friends in Facebook or Twitter… Sharing is the Key to Success!
 
 
To Your Attraction Marketing Success
Allen Tan
Founder of eEntrepreneursClub

Join eEntrepreneurs Club Today!

"FREE Access To Entrepreneur eBook & 
7 Days eEntrepreneur Training & Online Investment Ideas!"

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