Posts Tagged ‘online marketing’

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How To Create Your Own Product And Sell Online

July 3rd, 2010
market your own product1 150x150 How To Create Your Own Product And Sell Online3 Awesome Ways To Create Your Own product and Market Online In 24 hours
 
There are many ways to create and market your own products online. I am referring to informational product such as ebook. Promoting eBook online is one of the most lucrative online business model. Selling Physical products however has its advantages and disadvantages. The limitation in selling physical products are inventory control, shipment etc. In this post, I will focus on informational products – that is eBook, which you could create within 7 days or as fast as within 24 hours.
 
1. Private Label Rights (PLR)
Purchase PLR ebook which you could brand it under your own name. There are many PLR products online which you could purchase at an affordable price and your could alter the title, change the graphics of the sales webpage, change the headline as well as changing the author name to your own name. This is one of the best online business model of creating a product in your own niche.  Here are some places where you can source for a PLR products in any niche market.
 
2. Hire an Expert
Another ways to create your product is to hire an expert. You could hire a ghost writer to write an ebook for you within a few days. The price may varies and depends on word counts and your negotiation with the experts. Here are places which you could source for a good writter Online. 
 
3. Write Your Own eBook
If you like writing,  You could write a 10-15 pages ebook on a particular niche topic and market it online for a low cost which people can afford. One good way is to combine PLR articles which i highlighted in method 1 above, combine a few PLR articles on the same niche to form into an eBook.  This will shorten your development time and you just need to change the heading and a few lines just to make it original from your own words. Topics which you could write includes "How To" topic such as – "How to Build Solar Power for Home", "How I Lost 10pounds In 30 Days". Write Topic which you have the passion in or which you have personally experienced..
 
These 3 methods are by far the most effective way to create your own product and sell it online under your own branding. The next step will be to create your own sales page and website. You may want to use some graphics and webpage that come along with the PLR products and just do modification on the headline, contents and add in your name to it. You could use the PLR articles to create contents on your sales page and add a few graphics, a payment processor such as Paypal or Alertpay and you should be ready to bring your own product to market online. 
 
It may sound simple, but you must take the first step to learn and take action. As you go along, you should be able to add more new products of your own as fast as within 24 hours.
 
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To Your Success
Allen Tan
Founder of eEntrepreneurs Club
 
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Posted in Affiliate Marketing, Build a Website, Internet Entrepreneur, Internet Marketing, Start a Home Business, Stay Home Millionaires Club

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10 Ways To Market Your Business Online

June 18th, 2010
marketing your business online 150x150 10 Ways To Market Your Business Online10 Awesome Ways to Market Your business Online
 
In the current internet evolution, if you do not bring your business online, you will be Out of Business.  This is in fact very true especially in the emerging of Web 2.0/3.0 evolution which is growing at a tremendous rate.
 
To market your business online, you need to have a well design professional website and rich contents that provides value to the visitors. Regardless of what business you are in, marketing your business online not only create your brand awareness, but brings incremental sales conversions.  
 
The problems with most website owners is that, they do not know where and how to market their products and services online. They created a website and expect visitors to come in and miracles to happen.. and this results in unsuccessful online startup.
 
Here are 10 Awesome Ways which you could adopt to market your business online and to gain maximum exposure for your business.
 
1. Press release
Online Press release (PR) is an effective ways to market your business. Any good quality press release will be rank on the first page by Google with a set of competitive targeted keywords.  Here are some of the PR site which you could submit your business, Just to name a few. Webwire.com | Prnewswire.com | Businesswire.com | Prweb.com
 
2. Pay Per Click (PPC)
PPC is an online paid advertisement and this is laser targeted. Adwords is one of the largest PPC advertising sites online and i do recommend that You go through google Adwords training before embarking into PPC marketing. Other PPC advertising sites includes Yahoo! Search Marketing and Microsoft Ad center which offer similar PPC advertising program. There are online business which mainly focus on PPC and are generating millions of sales. However, if you do not master PPC skill, you could be spending a huge amount of money without making any profit.
 
3. Social Media Marketing
Leveraging on Web2.0 social media site like facebook, Myspace or twitter to market your business. Create a Page to advertise your business on this social media site and invite targeted prospect to join your page. One thing good about social media like facebook is that, you could select people based on interests, country, age groups which makes your online marketing highly targeted. Example, if you are offering wedding services, you might target to a specific age groups and marital status.
 
4. eZines
EZine is Online Magazine which are distributed to a huge group of subscribers by emails. Some eZine are focus on a specific market or products, some specific ezine focus on Health and Fitness, Computer & Software…etc. Ezine marketing is targeted and is a perfect marketing model for affiliate marketing or any online business. Check out Directory of Ezine to access to list of Ezine. 
 
market your business on the internet4 10 Ways To Market Your Business Online
 
5. Articles Marketing
Articles marketing is free and is an effective ways to market your business online. Article marketing is highly targeted and articles can be easily indexed by search engine based on the competitive keyword used. Articles submission helps increase back-links and ranking to your website and is part of the SEO Strategy. There are tools which could help to submit your articles to 100s of articles directory at the click of a button. The results from article marketing is long term and its one of the best online marketing methods which i recommmend to any online marketers.
 
6. Video Marketing
Social media Video sharing sites like Youtube and Metacafe are the most visited sites online. Youtube visitors watched more than 100millions videos per day. Video marketing is a targeted platform to promote any business online. Use a video cam to record a 5mins video on your business and edit it using Window Movie maker before uploading into Youtube. 
 
7. Search Engine Marketing (SEO and SEM)
Search Engine or SEO marketing is a organic traffic strategy which leveraging on Search engine to spider your website based on popularity and backlink. This is a long term strategy and you need to understand the concept of off-page marketing and back-linking. Go to alexa.com and enter your web URL, to see how your website is being rank. Article marketing is one ways which you could increase backlinks.
 
8. Joint Venture
JV is a partnership program to look for business partners online to market each others business. Choose a partner's business which are in compliment to your business. If you are in health and fitness business, partner with someone who are in the sports equipment related business. JV partnership will leverage on each others capabilities to increase your web conversions.
 
9. Online Forum
Participate in online forums and group discussion where you can market to your targeted demographic. Introduce yourself and demonstrate your expertise in your business. Forums which you could join for free includes forums.digitalpoint.com or simply go online to search for forum in your niche which you could join. This marketing methods needs alot of patience. 
 
10. Referral or Affiliate Program
If you are marketing your own products. Develop your own affiliate program where you can have hndreds of affiliate to market your business for you. You define your pay out commission to affiliate who market your products. Affiliate marketing strategy is one of the best online marketing to growth your sales, because you are leveraging a group of online marketers who are interested in your products to build business for you.
 
These 10 ways are by far proven to be effective and hope this is helpful in marketing your business online.  If any of your friends who are starting a business, this may help them to increase sales conversions and profitability.
 
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To Your Online Marketing Success
Allen Tan
Founder of eEntrepreneurs Club
 
 
Useful Resources:

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Posted in Affiliate Marketing, Internet Entrepreneur, Network Marketing, Social Network Marketing, Start a Home Business, Website Advertising

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7 Common Mistakes Made By New Network Marketer

May 19th, 2010

pathtosuccess2 150x150 7 Common Mistakes Made By New Network Marketer7 Common Mistakes Made By New Network Marketers

Here is the fact, to be successful when joining any network marketing program, and ensure long term survival in the industry, We need to learn and understand the basic as a newbie. The truth is 90% of new network marketers either fail or struggling to make it after joining any network marketing program.

I have seen new network marketers making the same mistakes over and over again. Here are 7 most common made mistakes, but there are not limited to only these.

Mistake #1 – Don’t take time to complete the Training
Its really sad to see this, but its true. Most marketers do not take or complete the courses provided by the network marketing program. Be it product, sales or marketing training. Learning the necessary Skill is the key to success.

Mistake #2 – Taking it too Easy…
Most new marketers do not take the program seriously. Some doing it whenever they like it… and worst of all they expect the Sponsor or leaders to place downline below them…or hoping for a Spill-over from any uplines… This big mistake contribute to major failure..

Mistake #3 – Cannot Take Rejection
After a few rounds of rejection from friends or prospect, the marketers get disappointed and discourage easily and eventually, think that the program does’nt really work out and then what’s next… Sponsors are there to help. They will hold you by the hands when you are new and slowly loosen as you gets more into the business. Sponsors are always there for you to call or email for any help. Make use of sponsor to make a presentation with you to prospect… and you will learn from there.

Mistake #4 – Do not know how to leverage on Sponsors or leaders
Sponsors are there to help. They will hold you by the hands when you are new and slowly loosen as you gets more into the business.  Sponsors are always there for you to call or email for any help. Make use of sponsor to make a presentation with you to prospect… and you will learn from there.

Mistake #5 – Focus too much on recruiting.
Over selling of products to friends and relative you know…and hoping to get the recruitment done quickly. New marketers just forget about the benefits the product or services can bring.. Even if the new prospect do not want to join the business, But they could be a Customer using the product or services.

Mistake #6 – Forget about Yourself
Selling products, focus on the network companies brand and benefits of the program… But forget about self branding. I belief that people join people, products and program play a part. But branding Yourself is just as important…

Mistake #7 – Telling prospect the opportunity is easy
New network marketers normally are new and usually provide misleading information to prospect to seduce prospect into joining the business. Lack of knowledge and providing misleading details might results in poor retention rate…

Mistake #8………

Hope this is useful and serve as a guide to help new marketers when You Join any Network marketing Program or when You sponsor someone into Your Business…

If you like this post, share with your friends in Facebook or Twitter….

To Your Network Marketing Success
Allen Tan
Founder of eEntrepreneursClub

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Posted in Internet Entrepreneur, Leadership, MLM Business, Social Network Marketing, Uncategorized

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Twitter Marketing Strategy

February 16th, 2010

Social Network – Twitter Marketing Strategy

twitter bird logo 150x150 Twitter Marketing StrategyTwitter is one of the fast growing online social networking portal since its inception a few years ago. Since then, Twitter has started to be one of the top online marketing platform among business owners and online marketers to market their products and services via this targeted social media.

Twitter is slightly different from other social media. It has a very limited tweet space of 140 characters, and that is all you can send your message in 2-3 lines. How Twitter works is that it allows people to follow others and in turn, one can follow back. The more people following you, your chances of marketing your products to a wider audiences increases. However, there are drawback as well and needs to take precaution when tweeting.

* You are not allow to follow a huge number of people agreesively a day, it will be regards as spam
* Beware of 2,000 following limits, if the amount of people you follow and your follower has a huge gap.
* Do not tweet your offer too offen with a similar tweet message, as it will regards as spam.
* Be careful in using a third party tweeting tools to accelerate your followers count, as this may potential cause issues later.

Marketing on twitter can be effective, and can potentially generate good quality leads and sales.
Here are some  tips which you could adopt to make your marketing effort payoff in Twitter.

  1. Tweet at the right time on a daily basis. Do not tweet about your products and services too often, as a guide, 1 product promo tweet out of every 7 tweet.
  2. ReTweet: Use retweet function (RT) to share interesting tweet from the people that you are following or follower. This increases credibility and trust and helps to build relationship with people following you.
  3. Tweet somethings that provide values or offer a Free downloadable eBook or software.
  4. Use online tweeting tool such as to send a direct message (DM) to new followers automatically. In this Direct Message,  introduce yourself and send your follower to your website or blog. Learn how to send auto DM using this tool.
  5. Create an attractive personal bio with your Photo. Your bio will give you a personal branding.
  6. Use a nice background. Learn how to create a nice twitter background here.
  7. Send Direct Message (DM) to your follower to build a closer relationship. As in other social media, its all about social networking, relationship is key to ensure your followers continue to follow you and likes what you have to offer.

Hope this 7 key secrets to Twitter marketing success helps to bring you more leads and sales to your online business.

Helpful Resources:
Twitter Online System

Social Oomph

Twitter Guidebook

To Your Social Network Marketing Success!
Allen Tan
Home Business Consultant
twitter.com/bestallentan

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Posted in Internet Entrepreneur, marketing plan, Social Network Marketing, Uncategorized

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Social Network Marketing Strategy

January 29th, 2010

Is Social Network Marketing the way to go to build an Online Business…..?

Social Networking Image1 150x150 Social Network Marketing StrategySocial network portal like facebook, twitter, myspace, linkedIn. Digg.. have been gaining traction recently, and more and more business owners or internet marketers and network marketers are ultilising this high touch social media to advertise their business. Facebook alone has more than 300 Million registered members. And to many Internet Marketers , it a gold-mine..

No doubt, it has been one of the best way for business owners to get their business across to the large groups of population and also one of the best methods of advertising, simply because its Free.

However, there are drawback in social media marketing. If you are not careful, you may get banned or
people will get annoyed by your continuous pitching.. Social media marketing takes time, you will not be able to see results overnight, with consistency and advanced marketing tactic used, you can make great success as well in the long run…

Before you jump into social network portal as a marketing platform,  these are what you need to know:

  1. You need to know why people join social networking? What is their purpose and why?
  2. You need to know how to position yourself, before adding friends with this group of people.
  3. You need to know the background of your friends or New friends before you start to talk about your business…

There are many useful social media Techniques which you could adopt, the most basic is to offer some great information on a specific topics of interest. Some people have alots of friends in their social network portal, but they do not know how to connect with this people even they are added into their list. Connect with people whom you are comfortable or you feel you want to know him/her better, go through their profile before adding them. You might not want to add someone who do not even show a picture of herself/ himeself. That shows they are not an active member of that social media.

The basic and most important step is to chat with your newly added friends, send a ‘Hello’ message or email to break the ice. Chat with them if they are online… Do not offer your business on your first encounter, i got many of this, and i simply get annoyed!

Social media is also a good way to add friends who are interested in your business. If visitors visited your website online, you could have a link to your social network profile and invite your visitors to add you as friends, this create another level of trust, and for the visitors to know you better, before they purchase or join your business…

Hope these tips helps you in your social network marketing…

For more information on new advanced technique on social networking strategy.
Visit here: Social Network Marketing Strategy

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Posted in Internet Entrepreneur, Social Network Marketing, Stay Home Millionaires Club

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