Posts Tagged ‘Social Media Marketing’

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10 Ways To Market Your Business Online

June 18th, 2010
marketing your business online 150x150 10 Ways To Market Your Business Online10 Awesome Ways to Market Your business Online
 
In the current internet evolution, if you do not bring your business online, you will be Out of Business.  This is in fact very true especially in the emerging of Web 2.0/3.0 evolution which is growing at a tremendous rate.
 
To market your business online, you need to have a well design professional website and rich contents that provides value to the visitors. Regardless of what business you are in, marketing your business online not only create your brand awareness, but brings incremental sales conversions.  
 
The problems with most website owners is that, they do not know where and how to market their products and services online. They created a website and expect visitors to come in and miracles to happen.. and this results in unsuccessful online startup.
 
Here are 10 Awesome Ways which you could adopt to market your business online and to gain maximum exposure for your business.
 
1. Press release
Online Press release (PR) is an effective ways to market your business. Any good quality press release will be rank on the first page by Google with a set of competitive targeted keywords.  Here are some of the PR site which you could submit your business, Just to name a few. Webwire.com | Prnewswire.com | Businesswire.com | Prweb.com
 
2. Pay Per Click (PPC)
PPC is an online paid advertisement and this is laser targeted. Adwords is one of the largest PPC advertising sites online and i do recommend that You go through google Adwords training before embarking into PPC marketing. Other PPC advertising sites includes Yahoo! Search Marketing and Microsoft Ad center which offer similar PPC advertising program. There are online business which mainly focus on PPC and are generating millions of sales. However, if you do not master PPC skill, you could be spending a huge amount of money without making any profit.
 
3. Social Media Marketing
Leveraging on Web2.0 social media site like facebook, Myspace or twitter to market your business. Create a Page to advertise your business on this social media site and invite targeted prospect to join your page. One thing good about social media like facebook is that, you could select people based on interests, country, age groups which makes your online marketing highly targeted. Example, if you are offering wedding services, you might target to a specific age groups and marital status.
 
4. eZines
EZine is Online Magazine which are distributed to a huge group of subscribers by emails. Some eZine are focus on a specific market or products, some specific ezine focus on Health and Fitness, Computer & Software…etc. Ezine marketing is targeted and is a perfect marketing model for affiliate marketing or any online business. Check out Directory of Ezine to access to list of Ezine. 
 
market your business on the internet4 10 Ways To Market Your Business Online
 
5. Articles Marketing
Articles marketing is free and is an effective ways to market your business online. Article marketing is highly targeted and articles can be easily indexed by search engine based on the competitive keyword used. Articles submission helps increase back-links and ranking to your website and is part of the SEO Strategy. There are tools which could help to submit your articles to 100s of articles directory at the click of a button. The results from article marketing is long term and its one of the best online marketing methods which i recommmend to any online marketers.
 
6. Video Marketing
Social media Video sharing sites like Youtube and Metacafe are the most visited sites online. Youtube visitors watched more than 100millions videos per day. Video marketing is a targeted platform to promote any business online. Use a video cam to record a 5mins video on your business and edit it using Window Movie maker before uploading into Youtube. 
 
7. Search Engine Marketing (SEO and SEM)
Search Engine or SEO marketing is a organic traffic strategy which leveraging on Search engine to spider your website based on popularity and backlink. This is a long term strategy and you need to understand the concept of off-page marketing and back-linking. Go to alexa.com and enter your web URL, to see how your website is being rank. Article marketing is one ways which you could increase backlinks.
 
8. Joint Venture
JV is a partnership program to look for business partners online to market each others business. Choose a partner's business which are in compliment to your business. If you are in health and fitness business, partner with someone who are in the sports equipment related business. JV partnership will leverage on each others capabilities to increase your web conversions.
 
9. Online Forum
Participate in online forums and group discussion where you can market to your targeted demographic. Introduce yourself and demonstrate your expertise in your business. Forums which you could join for free includes forums.digitalpoint.com or simply go online to search for forum in your niche which you could join. This marketing methods needs alot of patience. 
 
10. Referral or Affiliate Program
If you are marketing your own products. Develop your own affiliate program where you can have hndreds of affiliate to market your business for you. You define your pay out commission to affiliate who market your products. Affiliate marketing strategy is one of the best online marketing to growth your sales, because you are leveraging a group of online marketers who are interested in your products to build business for you.
 
These 10 ways are by far proven to be effective and hope this is helpful in marketing your business online.  If any of your friends who are starting a business, this may help them to increase sales conversions and profitability.
 
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To Your Online Marketing Success
Allen Tan
Founder of eEntrepreneurs Club
 
 
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Posted in Affiliate Marketing, Internet Entrepreneur, Network Marketing, Social Network Marketing, Start a Home Business, Website Advertising

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Top 10 Powerful Tips To Create Your Branding

June 2nd, 2010

brand yourself Top 10 Powerful Tips To Create Your BrandingHow to Create Your Own Online Branding ?

No matter what business your are in. Branding is the key to create customer awareness and your image of the services and products that you are offering. If i will to ask you, who is your favourite celebrities or what is your favourite sport shoes, you can tell me the names or brand of the product immediately…  
 
A "Brand" is an identity of a specific products, person or services.  To achieve success in any online or networking marketing program, Brand Yourself is important to gain the trust, confident from your online visitors in buying products and services from you..
 
I'm going to share 10 powerful branding tips on How to Brand Yourself to gain maximum exposure for your online MLM or Internet marketing business.
 
1. What To Brand?
Decide what You want to brand.  Your Name or Your Website Name, etc… Build a logo or image around it. If you are promoting a Network marketing program, Your NAME should be your brand.
 
2. Build Your Blog
A Blog is the simplest way to create your branding. Build a Blog or website using YOURNAME.com.
 
3. Social Media site
Social media like Facebook or Twitter is an ideal place to advertise Your Branding. To learn more about how to build Your Brand In Social Media.
 
4. Your profiles
This apply to social media where you can Create Profiles like Your Real Name, Age, Likes/Interest, Hobbies, Education… But you could also do it on your own blog.  Your Profiles tell visitors who you really are… 
 
5. Tell Your Stories
People like to hear stories. Tell people about you. What do you do… Here is how you can start…
"…I started working on internet marketing 5 years ago when i stumble upon an amazing website that change my life…since then…."
 
6. Your Signature
How you want people to recognise who you are. A good signature will tell people your professionalism. Here is how it should looks like:
 
"To Your Unlimited Success:
Allen Tan
Personal Development Success Coach

7. Your video
Shoot a video to introduce yourself. Post them into Youtube or your Blog. A Video will create alot of different in building your brand and image. People likes to see who you are and how you looks like. Sometimes, body language or physical appearance play a part in branding. Use a good camera to shoot a High resolution video and post them on your blog.
 
8. Testimonial
People likes to follow others comment. A testimonial will help to market your brand. Have a testimonial from friends or customers whom have used your products or services. Request for a testimonial will helps in your brand marketing…
 
9. Give Away 
Create Freebies that can be given away. Your Free giveaway should have your Brand on it… One of the simplest form of Give away is an eBook or How-To Tips.
 
10. Invest on your brand
If there is money to spend on building your brand. Spend it! The investment will pay off eventually…  Investment includes Design and Build your logo, your own marketing flyers or online banners, just go ahead to do it!
 
If you are offering any services or products online, try these branding tips and share with me your success…
 
I Love to Hear Your Comment and Do Share this with your facebook or twitter friends…
 
 
To Your Branding Success,
Allen Tan
Founder of eEntrepreneurs Club
 
 
"Promotional items are a great way to build your brand and Quality Logo Products offer affordable promo products for any size business."

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Posted in Attraction Marketing, Blogging for Profit, Internet Entrepreneur, Social Network Marketing, Uncategorized

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Is Network Marketing For Everyone ?

May 27th, 2010

MLM Success 150x150 Is Network Marketing For Everyone ?Top 10 Important Criteria To Determine if This Business Is For You

You may be wondering, Is network marketing suitable for you?  Are You able to create success with any network marketing program? You will never know until you try, but the problem is most people already given up before even trying… 

Is Network Marketing for Everyone ? Here is the fact…. 

Whether You believe it or not…The Answer is No. More than 90% of the network marketers fail to make it or leave the industry simply Not because they cannot make it, but for other reasons…  There are people who show no interest in joining network marketing program. But These individual may be a potential Top Earner, with capabilities to build success in network marketing.

If you are a Top earner in one Network marketing or MLM program, the chances of YOU being a Top earner in another new program is high. But if you fail in one program, the chances of failing in another program will be high too, reason being that You do not make it right the first time..

To determine if Network Marketing or MLM is really for You. You need to evaluate if you have this criteria before even deciding to join any network marketing program…

1.  Your Mindset 
This is your attitude, determination, committment and aspiration to success in this business. Your understanding of the business and Your vision and goals towards building success in this business.

2.  Are You committed to Learn
Learning is a key to success in any business. Continuous learning and improving one's Skill is necessary. Are You willing to put in effort and time to learn?

3. Do You have the Passion for Social Network
Do you like to make new friends? Connect with friends via online social media and build relationship with them.

4. Are you Serious?
Network Marketing is a business. You have to take it as Your Own business. Most people join for the fun of it and are not serious or do not committ any time to it.  

5. Working in a Team
Network Marketing is about teamwork, and working independently will not make you go any further.

6. Meet and Talk to people
Some people do not like to meet or talk to people they do not know. This is a major problem. In network marketing, this might happen. Some programs do not required you to meet or talk to people, but with a personal touch, can take you further and faster.

7. Process and System oriented
Network Marketing is all about process, system and tools. Are You a process oriented person? You need a process to build your team…

8. Are You Trustworthy
Are you a person whom can be trusted by others. Eventually, you are building a network. If someone likes and trust you. They will be more than willing to work with you.

9. Lead by example
Your ability to lead people and built your team. No one is a born leader and this can be train over time.  Do you have what it takes to be a leader ?

10. Help Others to Succeed and Grow
Most importantly, you need to help others to grow and succeed, if you do not, your retention rate will go down and the same goes to your income…

Before you say Yes or No to any network marketing program, look through these criteria and determine if you have these  to be a leader in the network marketing industry.

If You think this post can change your friends life, Share it with them in Facebook or Twitter…


To Your Success

Allen Tan
Founder of eEntrepreneurs Club

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Posted in Attraction Marketing, Internet Entrepreneur, MLM Business, Stay Home Millionaires Club, Uncategorized

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7 Key Principle to Leadership Success

May 1st, 2010

leadership 150x150 7 Key Principle to Leadership SuccessHow to be a Successful Leader In Any Network Marketing Business ?

Leaders are Made, NOT born!. Ever since Joining the network Marketing industry has make me realised how important it is in building and maintaining a strong cohesive team whom can work, grow and progress with you to achieve long term success…

As a leader in any network marketing business, keeping your team or downlines are key challenges.  Three  Key challenges faced by network marketing leaders nowsaday are:

  1. Team members are not engaged and leave the business not long after joining
  2. A Non-productive team, Team not able to generate results or produce any sales.
  3. Lack of knowledge or system to provide and support the team growth

To have a highly engaged and productive team, first we need to know and understand the reasons why people join us. People join a network marketing business is not only because of business itself that can create success and make extra income, but because of who they will work with… If we are not prepared or are not equipped with the best of what a leader can be, in no time, the team will not grow and likewise business.

As a Leader to successfully lead a team of marketers, we need to continuously learn new system, new technology and process to educate and train our members. Its about YOU as a Leader in providing value, mentorship and coaching to build up the competency of your team to further grow your network marketing empire…

This may sound too complicated and time consuming, but its not hard to turn into a successful leader fast. if you really know what you need to do..  I have been leading downlines, people for many years.. Here is what i can share.

  1. Know Your vision and Goal
    Give Your team a vision and direction on where you want them to go to create success. What strategy do you have?
  2. 1×1 Communication
    Have a weekly communicate with individual. 1×1 call or meeting with individual will help to enhance relation and to further understand issues and concern. If you have a group of 100 or more members how can you possibly have a 1×1 meeting. Here is the tips, meet those that you can directly influence or your direct reporting. Each meeting should spend a max of 45mins.
  3. Leveraging on System and Tools
    Provide your team with system or tools which they could leverage to grow the business further. Leverage on Internet Tools such as social media to grow network marketing business.
  4. Share Best practise
    Organise Team meeting to share best practices. Learn from each others…
  5. Training
    This is a must, be it product, services or system training.
  6. Take Action
    Walk the Talk. Take action and lead by example. Do and be committed.
  7. Mentorship Program
    Identify potential future leaders to be mentor for people within the team who are lagging behind. If you are following this key principle to build your team, be it in an organisation or a networking business, you will emerge yourself as a leader in your industry..

That’s it, Feel free to comment on my post, and if you enjoy and like this post, please share with your friends in Facebook or Twitter…

To Your Leadership Success

Allen Tan
Founder of eEntrepreneursclub

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Posted in Internet Entrepreneur, Leadership, marketing plan, Social Network Marketing

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Social Network Marketing Strategy

January 29th, 2010

Is Social Network Marketing the way to go to build an Online Business…..?

Social Networking Image1 150x150 Social Network Marketing StrategySocial network portal like facebook, twitter, myspace, linkedIn. Digg.. have been gaining traction recently, and more and more business owners or internet marketers and network marketers are ultilising this high touch social media to advertise their business. Facebook alone has more than 300 Million registered members. And to many Internet Marketers , it a gold-mine..

No doubt, it has been one of the best way for business owners to get their business across to the large groups of population and also one of the best methods of advertising, simply because its Free.

However, there are drawback in social media marketing. If you are not careful, you may get banned or
people will get annoyed by your continuous pitching.. Social media marketing takes time, you will not be able to see results overnight, with consistency and advanced marketing tactic used, you can make great success as well in the long run…

Before you jump into social network portal as a marketing platform,  these are what you need to know:

  1. You need to know why people join social networking? What is their purpose and why?
  2. You need to know how to position yourself, before adding friends with this group of people.
  3. You need to know the background of your friends or New friends before you start to talk about your business…

There are many useful social media Techniques which you could adopt, the most basic is to offer some great information on a specific topics of interest. Some people have alots of friends in their social network portal, but they do not know how to connect with this people even they are added into their list. Connect with people whom you are comfortable or you feel you want to know him/her better, go through their profile before adding them. You might not want to add someone who do not even show a picture of herself/ himeself. That shows they are not an active member of that social media.

The basic and most important step is to chat with your newly added friends, send a ‘Hello’ message or email to break the ice. Chat with them if they are online… Do not offer your business on your first encounter, i got many of this, and i simply get annoyed!

Social media is also a good way to add friends who are interested in your business. If visitors visited your website online, you could have a link to your social network profile and invite your visitors to add you as friends, this create another level of trust, and for the visitors to know you better, before they purchase or join your business…

Hope these tips helps you in your social network marketing…

For more information on new advanced technique on social networking strategy.
Visit here: Social Network Marketing Strategy

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Posted in Internet Entrepreneur, Social Network Marketing, Stay Home Millionaires Club

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